Innisbrook is a real estate capital venture management firm operating in both Canada and the US. They required a brand refresh that was still timeless and classic, but infused with a modern elegance. A custom weighty chiseled serif font for the primary wordmark conveys dependability and trustworthiness and the block letterforms says ‘I’m strong with a solid foundation’. A striking natural colour palette brings warmth and delivers credibility.
Brand Identity
Print Collateral
Toronto, Canada
Real Estate